October 23, 2014 – Launchpad President Steve Tramposch is proud to announce his involvement as Managing Director, Strategic Partnerships for crowdsourced marketing platform FanDistro, under the Launchpad Media umbrella of tech companies.
FanDistro has introduced a new business model to the music industry by introducing brands to artists’ crowdsourced marketing campaigns. The result is a revenue source for artists, labels, and managers that is not dependent on music sales, touring, licensing or any other traditional means of generating revenue.
‘This is a major coup for FanDistro that will help us to continue our rapid growth’, says CEO Michael Penfield. ‘I strongly believe that crowdsourced marketing has a big part to play in the future of the music industry, and the appointment of this respected music industry veteran will help us establish important, strategic relationships’.
FanDistro was a finalist at Midem 2013 for Marketing and Social Engagement, illustrating the esteem with which the company is held in the industry, and which is only likely to increase with the appointment of Steve Tramposch, whose insight in both marketing and the music industry is almost certain to bring about further innovations from FanDistro to the benefit both bands and their broadening fanbases. For more information, visit https://fandistro.com.
Official press announcement here, more to come.
Please contact us for more information.
For more on our tech consulting services click here.